UNLEASHING POTENTIAL’S

BOSSPROGRAM

PASSIONS BECOME PROJECTS, BECOME PROFITS

CALLING

ALL

DREAMERS

The Boss Program is Designed for You.

Join an exclusive group of like-minded entrepreneurs as we refine the dream and turn it into a tangible online business.

We know you have probably seen other entrepreneurial programs before and we can assure you the Boss program is nothing like those. We aren’t here to overwhelm you with theory or leave you to your own devices when it’s time to turn that into practice. The Boss program introduces practical concepts and we roll up our sleeves and do it with you!

DARE TO DREAM OF FINANCIAL FREEDOM
TAKE BACK CONTROL OF YOUR TIME
CREATE A BUSINESS THAT IS ENTIRELY YOUR OWN

HOW DOES
IT WORK

There is a lot that goes into the Boss Program, too much to cover in a small space. Here is an overview to give you an idea of the large concepts we will tackle together.

1

Identify your Passions and Pick your Pursuit.

You don’t need to have a product in mind to start with the Boss program. If you have already have an idea we will help you refine and make sure that idea is viable. We will work to find and fine tune the right product for your budding business

2

Set Up for Success

You don’t need to have a product in mind to start with the Boss program. If you have already have an idea we will help you refine and make sure that idea is viable. We will work to find and fine tune the right product for your budding business

3

Build your Brand

One of the most exciting and creative steps of the journey is giving your new business a face and a name.

4

Get Set for Sales

By this stage we have a clear view of who your customer is and how we are going to reach them, now it’s time to create the infrastructure to do that.

5

READY TO

L A U N C H

By the time you complete the Boss Program
you will be up and open for business.

JOIN

THE LIKES

OF

JOI TEA, CHAMBER’S & CO, MISS MICRO, GOOD HONEY CO, MATCHA SAMURAI & many more businesses that started their entrepreneurial journey with the Boss Program.

JOI TEA

 

The Boss Programme has been a fantastic opportunity to bring my dreams come true. For the longest time I had an idea to build an online herbal tea business, but it never came to fruition until I came across the Boss Programme. My biggest road blocks were not knowing where to begin and the lack of knowledge in building an e-commerce business, which may be a common obstacle for many. The great thing about the Boss Programme is it takes the fear away.

A team of experts will support you throughout the entire process of building the business and provide you with all the tools necessary to turn your dreams into reality. Even if you don’t have an idea to begin with, but are interested creating multiples streams of income, the team can help to develop a business idea you can be passionate about. Through this programme I have created Joi Tea, a growingly successful herbal tea company.

I can’t thank enough for all the support provided by the Boss Programme! I would highly recommend it to anyone who is looking to create financial freedom for themselves, whether you are business savvy or not.

 

Kohei Iguchi
Director of Joi Tea
MISS MICRO

 

I found the Boss Program to be inspiring and a boost of encouragement to grow my business. The information both technical and methodology that we have learned has pushed us to operate our business in new and innovative ways. My mentality towards growing AshleyGrace has also changed in the sense that I no longer see it as a project but a functioning business.

The Boss Program is designed to provide a space in which you feel safe and confident to share your thoughts and ideas to a group of individuals who are all wanting to achieve the same thing – to create and develop a successful ecommerce business that can be sustained. We both felt as though our branding wouldn’t be the same as it is today without the Unleashing team. When we first came to the Boss Program our branding was lacking, in which they got us to understand how important our brand will be to us. Our branding now is one of the most valued things within our business that we are so very proud of. This was all stemmed from the Boss Program.

We also believe that without the Boss Program we wouldn’t have won the HSBC Award in Excellence in Sales and Marketing if we hadn’t used the Unleashing team. The reason we won the award is because we used innovative and unique marketing avenues which set us apart from other teams within Young Enterprise. Using the Boss Program was a contributing factor to why the judges set us aside as the marketing strategies and avenues we used where stand out, all of which came from Unleashing Potential.

Our highest recommendations go towards the Unleashing Potential team, in particular the Boss Program for there outstanding support and knowledge that allows us both to grow and develop our business venture of AshleyGrace. The skills that we’ve learnt from the team have been invaluable. Not only have they helped us to develop and grow our business but they provide an encouraging push that you need to get going to ensure you are constantly pushing your own boundaries and aiming for success.

Grace Dee
Co-founder of MISS MICRO
GOOD HONEY CO.

 

The Boss Program added value to the The Good Honey Co.’s journey in transforming and extending our existing channels by using e-commerce as part of our strategy. The program provided an excellent process to follow. We received great support from the team at Unleashing Potential, who were very knowledgeable, patient and friendly. Subsequently, the outcome had positive results which enabled our team to learn, grow, reach and meet customers’ needs. The program is ideal and strongly recommended for new and existing businesses who wish to develop new or extend existing channels using e-commerce as a solution.

Thank you.

GOOD HONEY CO.
The Team

WHO’S BEHIND

THE PROGRAM?

YUSUKE INUI

Director of Boss Program & Lead Business Developer

 

Yusuke Inui is an e-commerce pioneer and the founder of the Boss Program. Yusuke started his first online business when he was only 15! Since then he has had several successful businesses online and even a few flops. Yusuke has the first-hand experience to know what does and does not work online.

Now Yusuke runs a busy digital marketing consultancy in Auckland. He has watched this industry evolve and grow. In the last few years, Yusuke noticed a dramatic shift in the e-commerce space. Not only are people spending more online, but selling online is becoming far more accessible for start-up businesses.

Yusuke created the Boss Program as a labour of love, to help people just like you get started on their digital entrepreneur journey. He utilizes his own experience, and brings in guest speakers and industry experts to provide you with all of the knowledge, guidance, and assistance you need to launch a thriving online store.

CEEJAY CHEN

Front-end Developer & Graphic Design

CeeJay is the talented designer who will give your business idea and give it a cohesive polished look. CeeJay ensures your brand is on point – every time.

JENNIFER BENNETT

Ecommerce Expert & Business Development

Jen looks after everything Shopify. Not only will she make sure your website is easy for your customers to use, but she will make sure that it’s set up to work with your business model as well.

READY TO GET STARTED?

We hand pick each candidate for the Boss Program. We use small working groups, to keep things motivating, fun, and engaging. We want to make sure that you will be a good fit for the next group and that the next group will be the right fit for you.

Start by filling in the enquiry form, we will call you within 48 hours, to have a quick chat and answer any questions you may have about the Boss Program. Next, we will ask you to fill in a questionnaire, and then we will go through your response to ensure we fully understand what you want to get out of the Boss program. Once we have ensured we have the right group for you, you will be initiated into our next Boss Program. No paddles here, you will only need to come with the enthusiasm to get started!

Enquire

Call

Survey

Interview

Eligibility

Initiation

REQUEST INTERVIEW

9 + 7 =

Office

Level 1, 15 Mercari Way, 
Albany, Auckland 0632